Profile

Celebrate your passion for shoes at Head over Heels.

Our mission is to provide fun, funky and fashionable shoes for today’s style conscience woman. Fellow shoe enthusiasts benefit from our ability to recognize emerging trends, and they no longer have to choose between fashion and comfort. We also carry a selected range of jewelry, bags and other complementary accessories.

Head over Heels has an extensive collection of shoes from all over the world. Some are exciting new lines that have not been showcased in Victoria, such as United Nude and Wonders, while others are proven favorites like Birkenstock and Toms. While the shoes are primarily from Europe, the jewelry, bags and other accessories are largely from domestic sources. One of our goals with the accessories is to encourage and support local artists and designers and, in the process, satisfy a growing desire to purchase products made in BC.

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We are excited to be part of the Atrium community of local businesses. The store was designed by D’Ambrosio Architecture, the firm that designed the Atrium. We conceptualized the store as a contemporary gallery where the shoes and accessories are presented as pieces of art. The result is a polished, sophisticated and serene space with a neutral white palette that allows shoe aficionados to focus on the beauty of the products on display. The Head over Heels website and in-store video display provide intriguing backstories about the origins and design principles of the shoe and accessory lines carried at the store.

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Head over Heels merchandise has been carefully chosen to reflect a concern for the environment. We minimize our ‘footprint’ by recycling as much as possible and providing customers with reusable shopping bags.

We promise to maintain our core values of exemplary customer service and attention to detail while continuing to expand the offerings available to our loyal customers. Head over Heels is destined to become the ultimate mecca for women who love shoes.